What’s trending in UX design right now? Users are bored with a traditional scrolling experience, they want a bit of drama, sparkle, pizzaz ✨they want their online experience to be diverse, imaginative and reactive like the world they live in IRL.
The future of web design combines good storytelling, personalisation and emotive interaction design, so who’s doing it best? Here’s our top 5 favourite UX design projects from Yehwan Song, KILOKILO, Bureau Cool, the dormant office and Aesthetics of Exclusion.
The South Korean coder and designer is well known for creating innovative ways to browse content in an interactive and experiential format. Cascading Spiral does just that–allowing users to enter and move around a spiral of webpages.
ZiKD is the new Centre for Immersive Art and Design, Switzerland. Their current exhibition ‘VERY F***ING REAL! Augmented Reality Face-Filters as Art’ features. KILOKILO designs a website with a 3D face filter that appears and disappears as you scroll.
Using machine-learning to calculate the depth of all contents and enable visitors to manipulate settings in real time, Bureau Cool enabled a spatial experience to an otherwise typically flat media. Sound layers affected by the user’s interaction enhanced their experience further.
Virtual Enjoyment is an ongoing research project by the dormant office. Launched as a public lecture series with philosophers, media theorists, and psychoanalysts, the website acts as an ever growing visual and audio archive of these insights, with listening taking centre stage.
As part of a residency at Aesthetics of Exclusion, Bente de Bruin, Ingo Valente & Sjoerd ter Borg conceptualise Javastraat.cloud, a collection of Instagram posts shot on the Javastraat in Amsterdam between 2010 and 2021. Posts are visualised based on their hashtags, account size, amount of likes, and objects detected by machine learning analysis. The experiment acts as a wormhole into the amplified gentrification of neighbourhood hotspots through social media.
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