3 tips: How to build your dream agency

As part of our Design Leaders Programme, we visited Pearlfisher, an award-winning brand agency, to hear from Founding Partner and Group Chairman, Mike Branson. 💎


Mike shared the pearls of wisdom on how to run the agency he wished he heard before building his successful business. And as a special surprise, we’re sneaking some insights especially for you. 🤫👇

THE POWER OF INTANGIBLES. 🧩

Trust, Simplicity, Courage, Culture, Adaptability, Resilience, and Empowerment – consider utilising these seven intangibles within a professional context. Each holds a unique and human quality that can play a pivotal role in positively shaping an organisation’s success.✨

DON’T LOSE SIGHT OF THE DREAM. 👀 🦄

Despite the potential challenges of your business, career, or any endeavour you embark upon, it’s crucial not to lose sight of the dream that ignited your journey in the first place – this serves as a powerful source of motivation and unwavering determination to pursue your desired goals. 🌈

THE IMPACT OF TRUST. 💛

Trust is essential – it is the accelerator at the heart of any agile business. In our fast-moving world and with businesses and teams operating more remotely, trust becomes all the more valuable and enables more open and more direct communication. 😊

You can learn more on how to become Exponential leader and build your own company at our Design Leaders Programme.

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